Lighten and brighten your look with Dark & Lovely Fade Resist Permanent Hair Colour – Luminous Blonde 396. Specially formulated for dark hair, this permanent hair colour delivers a radiant blonde shade with long-lasting, fade-resistant colour while providing up to 100% grey coverage.
Enriched with Argan Oil and Vitamin E, the nourishing formula helps protect and condition your hair throughout the colouring process, leaving it soft, smooth, and full of healthy-looking shine. Moisture Seal technology helps lock in hydration, reducing dryness and keeping hair feeling moisturised after colouring.
Suitable for natural, relaxed, and textured hair, Dark & Lovely Fade Resist Permanent Hair Colour provides even, vibrant colour from root to tip. Whether you’re covering greys or transforming your look with a luminous blonde finish, this easy-to-use kit delivers beautiful, salon-quality results at home.



